Pam Golding is a Super Brand

December 21 - Pam Golding Property group has managed to achieve what very few companies in the world have. The group was awarded Superbrands status by an independent arbiter that puts it on par with some of the very best property groups in the world.

Only a handful of property firms have made it to Superbrands status, which recognizes a brand that constantly performs way ahead of the industry.

The Chief Executive of Pam Golding Property, Andrew Golding, said: "Very evident - particularly amid constrained economic conditions such as those currently experienced - is the fact that increasingly, consumers are turning towards established, respected brands that they can trust. This is not surprising when one considers that buying and selling a home involves a significant capital investment for most consumers."

Dr. Golding said that it was a priority to not only uphold brand leadership but also to raise the bar in the industry.

"In South Africa's dynamic and continually evolving property marketplace, consumers are becoming more and more discerning and brand conscious, placing even greater emphasis on the need for brand excellence," said the group marketing manager for Pam Golding Property, Odette Coates.

"Consumers can derive peace of mind in the fact that the values of professionalism and integrity inherent in the PGP brand are the very same values entrenched by Pam Golding 33 years ago when she launched the business," she added

Pam Golding Property will now be able to proudly display the coveted Superbrands Seal.

12/21/2009 8:41:33 AM